Technicolor VFX Identity Design
Technicolor VFX was a division within Technicolor Post-Production Services that wanted to have their own look and feel within the overall identity of Technicolor.
I created Design Guidelines specifically for the division to make them feel distinct and also still a part of the overall brand of Technicolor. I set up typographic styles to be used specifically for this brand, designated three brand colors of the main 14 colors from the Technicolor guidelines to only use for the styling for the division along with gradients available to use with those colors.
Creating these rules within the larger overall identity system allowed Technicolor VFX to have a distinct style and still visually relate to the larger corporate identity guidelines.
Brand Design Guidelines
Social Media Recruitment Templates
Print Design
Sales Booklet
Postcard
